Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA (English Edition) por G. Hopkins

Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA (English Edition) por G. Hopkins

Titulo del libro: Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA (English Edition)

Autor: G. Hopkins

Número de páginas: 345 páginas

Fecha de lanzamiento: January 18, 2016

Editor: Palgrave Macmillan

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G. Hopkins con Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA (English Edition)

Star-Spangled Soccer traces the development of soccer in the USA. It is the first book that tells the story of how the sport rose to extreme highs and suffered almost catastrophic lows as it fought to position itself on the American sports landscape, beginning with the announcement from FIFA in 1988 that America would host the 1994 World Cup.